Today is Social Media Day! Yes, there is a day dedicated to celebrating everything social media. You might be thinking – that’s nothing new – isn’t every day a social media day?
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The latest news from Limetree PR
National Freelancers Day
Apparently 1 in 7 people in the UK are self-employed. There are many reasons why freelancers work in this way. Self employment is attractive to many for personal reasons, they may have been made redundant, lost their job due to Covid, don’t want to be tied to full time working hours, they may be a carer or be semi-retired, or they may simply feel that they have many skills to offer of variety of people due to their career experience.
Do you treat your clients like royalty?
Whilst you might not be a royalist you won’t have been able to miss the fact that Her Majesty Queen Elizabeth has just celebrated 70 years on the throne and that we have all been treated to an extra bank holiday to mark the Platinum Jubilee celebrations!
I’d like you consider for a moment – do you treat your customers as the most important part of your business? If so, do you regard them like Kings and Queens?
When was the last time you took a photograph?
I spent last weekend in the Lake District and whilst out on a walk around Bassenthwaite Lake I spotted this tree. In fact, there were several trees like this lining the edge or our footpath. It was the root formation that stopped me in my tracks, forcing me to stop to admire how much of the root structure was exposed and so I took the picture as a momento of the day. I had never seen anything quite like it before!
How’s your Professional Image?
It’s World Photography Day so what better time to view your professional image on your social media profiles than today?!
This is a task that shouldn’t be forgotten about. It’s so easy to think when you’ve set up your profiles, chosen your photograph and drafted your bio, that it’s complete. However, it is such a good idea to review and tweak it on a regular basis.
Business Book Reading
I must admit that I’ve never found it easy to read a business book. I often found them dry and uninspiring. Perhaps I’ve been reading the wrong books all these years?!!
Now that I’m a student on the TechPixies course different books are being recommended to me each week by the TechPixie founder Joy Foster. She encourages us to read books – she recommends ones that she has read and found inspirational. Joy runs the Joy Book Club where she interviews authors of great books.
Volunteers Week
Starting my PR career in a busy press office for Centrica my manager at the time cajoled me into CIPR membership. (He was the Chair of Yorkshire and Lincolnshire group at the time). I then spent a couple of years working in the Communications Team for Manchester Airport but due to a company restructuring I left to go freelance and have been an independent PR practitioner ever since.
I won SILVER!
Last week I had the honour of receiving a Silver award for Outstanding Independent Practitioner for the North West region at the CIPR Pride Awards 2017.
I must admit it took a lot of courage to put myself forward but delighted I did now! The reaction from others has been unbelievable and to be recognised for my work in this way has been confidence boosting to say the least.
Using Testimonials to Create Stories is Great PR!
Do you ask your clients and customers for a quote after you’ve done a great job for them? Do you actually use this testimonial to endorse a product or service and generate media stories? You may be wondering how that can be done? I use these customer quotes to build a...
Providing the WOW Factor
This is the seventh in the series of ‘Limetree PR Turns 10’. It’s all about event management and is filmed at the gorgeous George Street Chapel at an event I planned and organised. It’s a busy little film with lots going on! The key to a successful event is in...